Pakistan’s Top Fashion Designer is Making Protective Gear for Medical Staff


To help Pakistan’s frontline healthcare workers tending to Coronavirus patients in inadequate personal protection, eminent fashion designer Asim Jofa has stepped forward by designing a protection suit for them.

Coronavirus has killed 21 and infected 1,664 people so far across Pakistan. Doctors and nurses have to deal with infected patients without proper protection due to the limited supply of protective gear.


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Just recently, Dr. Usama Riaz from Gilgit Baltistan succumbed to Coronavirus. Dr. Usama was deployed at the screening center for the suspected COVID-19 patients. Another doctor at the Polyclinic Hospital in Islamabad tested positive for Coronavirus, forcing the authorities to shut down doctors’ hostel and move all of them to quarantine center for 2 weeks.

In the wake of all this, it urged me to step up and help my fellow citizens in whatever capacity I can. Being a responsible Pakistani, I decided to make protective gear for frontline workers.

To realize the plan, Jofa has partnered with the Jinnah Post Graduate Medical Center (JPGMC) in Karachi. JPGMC’s Executive Director, Dr. Seemi Jamali, is supervising Jofa and his team to ensure the suits are made according to safety standards and guidelines.

The suit is being made with PE material suitable for medical use. We are also researching on more materials which can be used.

The suit, completely funded by the brand, is in the sampling process and the final version will be rolled out soon, said Jofa.

The designer is hopeful that other brands will follow in his footsteps considering the role frontline workers have in the Coronavirus pandemic.

It’s a small contribution on our part. All the caregivers, including doctors, nurses, paramedics and people who are in the frontline fighting for us are our national heroes, and I admire their courage for rising to the challenge.

What do you think of the designer’s gesture? Post your thoughts in the comments section.

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